I Paid A Stranger $5 To Be My Social Media Content Creator (Big Mistake!)
Created on: December 23, 2021 by Christopher Prouty
Today, I'm gonna hire three complete strangers to be my content creators.
And then once they create my content, we're going to take a look at it to see if you can really hire someone else to create your social media content, or if you'd be better off creating it on your own.
Let's face it, content creating can be very difficult. And a lot of times you'll sit down to create content for your socials for your business, and you'll get writer's block.
You'll get a creative block, and you just don't know what to write.
It can be very tempting to outsource that writing to a complete stranger, and I get it.
I've worked with thousands of entrepreneurs and solopreneurs and mompreneurs over the last 21 years teaching them how to create their own content for social media.
But I've always wondered, is it possible to hire a complete stranger and have them create quality content for your social media?
So that's what we're going to find out today.
Okay, I'm using one of these gig economy services. This is one where you can get things for about $5.
And I'm going to do a quick search for someone who will do social media content writing. And as I do that, I get about 21, 288 different services available for me.
And I'm just going to start going through these, and I'm going to pick out a few that stand out to me. Okay.
The $5 Content Creator for Social Media
It says I will write unique content for your blog and social media. The price is $5. They're promising a one-day delivery, and they're going to write up to 500 words for me.
That's like a pretty good deal. I grabbed that deal.
So let's go on to the next one.
The $20 Social Media Content Creator
I found this one that says I will write creative social media content for you.
And the basic price is $20. And they're saying about a two-day delivery for one post.
I'll purchase this content creator gig too.
Let's find one more.
The $100 Social Media Content Creator
And so here's the third one that I picked. Now, they're saying this one is a verified pro service. I'm not exactly sure what that means inside of this ecosystem, but I'm going to say that if they're a verified pro service, those are three pretty intriguing words to me, the cost is $100 for this one, and they're saying a two-day delivery time.
So let's just go ahead and get this one.
I paid the strangers to write my social media content. What's next?
I've paid each of these content creators to create content for my social media, and they have started to work.
Now, after I paid each of them asked me for a little bit of information about my business and the kind of content that I wanted them to create.
I gave every single person the same bit of information about the kind of content that I wanted to create. I didn't give them too much, and I told them that they had creative freedom and creative license to write whatever they wanted.
I mean, if these are people that I'm hiring to do a job, I should trust that they're going to do the job that I've hired them for without a lot of direction from me.
The content is done. Three strangers were my social media content creators
I'm just going to read through each one and see how they did.
Regarding the $5 content creator, I don't know if it really does that great of a job at describing what I was hoping for in this content.
But again, this is a five-dollar content creator.
In their writing, they gave some guidance on how to attract clients.
While it is pretty interesting, I'm probably not something that I'm going to post on my socials, but it did fit the brief, and it was $5.
Let's move on to the $20 content creator.
Now, one of the things I immediately noticed, the content that they produce is much shorter. The other one was four paragraphs. Theirs looks to me like maybe 100 words, maybe 125 words.
Let's see if they were able to get across good meaning in just a short amount of words.
So you know what? As I read the $20 social media post, I can recognize this straight away. They're using the Problem Agitate Solution writing framework here for $20.
I think that's pretty good. I might take this and just add a little bit to it because I think it feels a little bit light to me.
I don't feel like it was worth the $20 that I spent, though. This would have been much better if it were a little bit longer and a little bit more indepth.
But I could take this as the foundation for creating some additional content.
So I would feel like I made a mistake if I had hired this person and just taken this to put on my socials. I just don't feel like it's enough for what I paid.
Let's go on and take a look at the $100 social media post.
The first thing I notice is that it is quite long. Probably 300, maybe 400 words.
And just as I read through this, they're asking a question in the first sentence and then they move on to answering that question.
It looks like 1st second, and finally, so they give three points or three suggestions as to how to go about doing that.
I like that.
Then they talk about what happens after you get a client, and then they talk about some strategies to keep in touch with the client, and then they close it out really nicely.
When it comes to getting new business clients.
There are a lot of options to choose from the keys to find a method that works best for you.
I like this content quite a bit.
This is worth it might not be worth $100, but it's pretty close to being worth the amount that was paid for.
So I would definitely take this and just add a little bit to it. This is a pure value post or a pure value type of content, and I feel like $100 to get that is pretty close to a good value, even though I still have to jump into this and do some work on my own.
Should I use a paid social media content creator?
So in the end, was it a good idea to hire a stranger to write my social media content?
I'm kind of left feeling like it wasn't that great of an idea.
The $5 option is nothing that I would ever put out on social media. The $20 option was good, but I'm still going to have to do some work on it. And $100 option while comprehensive, long, and in-depth, is still going to require some work.
And I think that's the point of all of this is that when you're creating content for social media, especially when you're an entrepreneur and you've started your own business, it has to represent you.
And that's just something that a stranger is not going to be able to capture unless they know you incredibly well. And even then, they're not going to write in your tone of voice.
They're not going to say the things that you would say if you were speaking to me or you were writing to me, and they're just not going to capture the essence of your business.
And for those reasons, I can't recommend outsourcing your content creation into the gig economy.
You've just got to find the discipline to do it on your own.
You got to sit down and put your thoughts onto the screen and use those thoughts inside of your social content.
50 Secret Emotional Trigger Words Swipefile
And if you find this interesting, I have a free PDF that I would love to share with you.
It's called 50 Secret Emotional Trigger Words that grab attention and skyrocket conversions.
All you have to do is follow this link and I will get that PDF over to you.
It's a cheat sheet that you can start using right away to improve the content that you write on social media.
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If you have any questions, you can send me a direct message here. I'm looking forward to hearing from you!
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